QVC UK
QVC UK is a leading television shopping channel broadcaster in the United Kingdom. It was formed in 1993 when QVC agreed a deal with Sky TV to create a UK version of the US channel.
StreamVue Partnership Since 2010
StreamVue has provided and managed solutions for QVC UK since 2010, delivering enterprise-level digital signage across their operations.
The Challenge
QVC UK needed an enterprise-level solution to combine live selling feeds from multiple studio locations while integrating real-time stock management and ordering system data into on-screen displays, enabling customers to see current inventory levels.
The Solution
StreamVue deployed Vivo appliance servers for real-time video capture, rendered with predefined templates that connected to QVC's stock and order management systems. Key features include:
- 500+ screens across multiple locations, countries, and time zones
- Multiple live studio feeds in real-time from various locations
- System integration with warehouse, stock, and call center applications
- Centralized management of multimedia signage across the organization
Results
The system allows broadcasts to switch between studios automatically as products sell out, following a predefined script. This seamless integration has transformed QVC UK's ability to deliver dynamic, data-driven content to their viewers.
